McDonalds House Charities surges towards eradicating illiteracy

MANILA, Philippines – The Ronald McDonald House Charities (RMHC) with its banner program Bright Minds Read (BMR) celebrated a milestone with its first batch of grade school graduates. BMR, with its mission to eradicate illiteracy and champion beginning reading among public school children, started in 2002 with 14 pilot schools with 4,200 Grade 1 pupils in NCR. Together with the Department of Education (DepEd), RMHC developed toolkits which consisted of storybooks, lesson plans and training manuals for teachers. With the end of school year 2008-2009, the Grade 1 pupils that started the program have now graduated elementary.

Through the years, BMR has recorded a significant contribution in the decreased number of non-readers. Based on the 2002 Philippine Informal Reading Inventory (PHIL-IRI), 40% are non-readers after Grade 1 while at the end of this school year, PHIL-IRI Pre-Test and Post-Test results indicated that only 1.67% of the total NCR elementary population are non-readers.

In celebration of this remarkable development, President Arroyo was presented with the first BMR valedictorian and salutatorian graduates of the 14 pilot schools of the BMR Program in NCR. The students were commended for their continuous venture in their achievements despite obstacles. Principals were also awarded plaques as recognition for their endless support in incessantly patronizing and implementing BMR in their schools. Also present during the momentous event are Education Undersecretary Vilma Labrador, RMHC’s president Kenneth Yang, RMHC chairman George Yang, the international relationship partner of McDonalds Philippines Bob Larson, RMHC board members, and the district supervisors of the 14 cities in NCR.

BMR, with its seven-year partnership with DepEd-NCR, seeks to continue the development of beginning reading materials and strategies for public school teachers and children. Currently in 2,000 public schools in 16 regions nationwide including ARMM, BMR has further strengthened its effectiveness in addressing our country’s reading deficiency problem.

• Among 245 regional pilot schools, a significant increase of 14% more readers from 60% to 84% before and after application of the program;

• Bicol region excelled in the Regional Achievement Test revealing that Grades 1 and 2 BMR students outperformed Grades 3 to 6 pupils who were not under the program;

• Students’ reading abilities from Regions 1, 6, 8 and 11 increased dramatically from 55% to 80% based on another regional school-based result in 2008-2009.

• Kenneth Yang, RMHC president declared, “We are confident that through a consistent and focused program like BMR, we can achieve zero non-readers in our country. We at the Ronald McDonald House Charities, together with the government will continue our commitment and further expand the reach of BMR. It is only through reading that a child can have a chance to build a successful and meaningful future.”  –Philippine Star