Taming EDSA traffic like Subic, NLEx did

ELEMENTS: Let us add a fourth element to the Three E’s discussed in our July 12 Postscript on restoring order and sanity to the 23.8-kilometer Epifanio delos Santos Avenue.

I first heard of the Three E’s (Engineering, Education and Enforcement) from the late ace car-racer Conrado “Dodo” Ayuyao, president for 18 years of the Philippine Motor Association (forerunner of the Automobile Association of the Philippines) and our corporate counsel at the Philippine Daily Inquirer when the venerable Eggie Apostol was its publisher.

The Three E’s are called elements because with just one of them missing, any attempt to manage traffic on a high-volume road like EDSA will fail.

* * *

E-MANAGEMENT: Overtaken by the galloping world of electronics, traffic control must now add E-Management as the fourth “E” to the original three. We do this for the same reasons why we have MIS (Management Information System) in corporate settings.

Let us banish the days when an officer flags down a bus, asks for the driver’s license, examines his vehicle registration, explains things and writes a violation ticket. Throughout that rigmarole, the bus blocks traffic and passengers are inconvenienced. Instead of improving flow, the big to-do just adds to the chaos on the road.

Aided by electronic gadgets, that long process can be abbreviated or even totally eliminated, with violation tickets sent to the bus operators without obstructing normal traffic flow.

We have gadgets that enable an officer to check the status of any vehicle without stopping it or talking to the driver. If transportation officials would just drop commercial biases, such gadgets could be acquired immediately.

* * *

DATA BASE: The Metro Manila Development Authority and the Land Transportation Office should speed up building a credible electronic data base on motor vehicles and drivers.

There seems to be no systematic compilation of traffic violations — a chore that computers can make fast and simple — so accidents and infractions can be reflected on vehicle insurance and drivers’ licensing.

Some drivers boast of having several licenses under different names. When caught, they just ignore the citation and use their other licenses. Multiple licenses can be easily weeded out electronically.

We have seen also how close-circuit TV has helped monitor accident-prone areas and solve crimes. Electronics helps make traffic move safer and more efficiently.

* * *

DISCIPLINE ZONE: The bosses of MMDA actually have a golden opportunity to develop a new breed of disciplined drivers by exploiting the fact that EDSA is a controlled area.

Taking off from the example of Subic Bay, where even unruly Manila drivers miraculously make a full stop at stop signs and obey all the traffic rules, I proposed years ago a similar regime for the North Luzon Expressway that the then NLEx management adopted substantially.

A similar campaign can be launched on EDSA, a controlled area where all needed resources can be poured to instilling discipline among drivers entering EDSA — after emplacing the elements of Engineering and Education.

The goal is a Discipline Zone where every driver who enters EDSA should be conditioned to think: “This is EDSA where traffic rules are strictly enforced. I better drive properly.”

The Filipino may appear to be unruly at times, but once he sees that the rules are clear and evenly applied and that violators do not get away, he will gladly embrace a new disciplined order. -Federico D. Pascual Jr. (The Philippine Star)