Singapore has warned maid employment agencies in the city-state against “undignified” advertising following complaints by rights groups that domestic workers are being marketed as commodities.
In an advisory sent to the agencies, the Ministry of Manpower said it was concerned by the “insensitive and inappropriate” portrayal of domestic helpers in advertisements as well as instances where they are put on display in shopping malls.
“Advertisements which emphasise cheap fees, promotional rates, and/or discounts inadvertently give the impression that the FDWs (foreign domestic workers) are being marketed as merchandise,” the ministry said in the advisory, a copy of which was sent to AFP Thursday.
The ministry warned it has the power to suspend or revoke the licences of violators.
Employment agencies should “refrain from all forms of public advertising that casts FDWs in an undignified light,” the ministry said.
Advertisements that liken domestic helpers “to merchandise that can be purchased and replaced when found unsatisfactory” are unacceptable, it added.
It urged employment agencies not to make domestic helpers sit outside shop fronts for inspection by prospective employers as it reinforced the impression that they are “commodities to be ‘tested’ or traded”.
The advisory follows news reports and complaints by migrant labour activists about foreign domestic helpers being made to demonstrate household and caregiving chores at employment agency premises in shopping malls.
The Qatar-based Al Jazeera news network in June reported that it spotted foreign domestic helpers at a suburban shopping mall pushing each other around in wheelchairs pretending to be taking care of the elderly.
Others cradled baby dolls or did ironing in mock living rooms, the network said. The manpower ministry said in a July 4 statement that its own investigations found no such “inappropriate” display of foreign domestic helpers.
More than 210,000 women from Indonesia, the Philippines, Sri Lanka, Bangladesh, Thailand, Myanmar and India work as maids in affluent Singapore. –AFP News
July 2025
Nutrition Month
“Give us much more than P50 increase
for proper nutrition!”
Invoke Article 33 of the ILO Constitution
against the military junta in Myanmar
to carry out the 2021 ILO Commission of Inquiry recommendations
against serious violations of
Forced Labour and Freedom of Association protocols.
Accept National Unity Government (NUG)
of Myanmar. Reject Military!
#WearMask #WashHands #Distancing #TakePicturesVideosturesVideos
July
3 July – International Day of Cooperatives
3 July – International Plastic Bag Free Day
5 July – World Youth Skills Day
7 July – Global Forgiveness Day
11 July – World Population Day
17 July – World Day for International Justice
28 July – World Nature Conservation Day
30 July – World Day against Trafficking in Persons
Monthly Observances:
Schools Safety Month
Nutrition Month
National Disaster Consciousness Month
Weekly Observances:
Week 2: Cultural Communities Week
Micro, Small, and Medium Enterprise
Development Week
Week 3: National Science and
Technology Week
National Disability Prevention and
Rehabilitation Week
July 1-7:
National Culture Consciousness Week
July 13-19:
Philippines Business Week
Week ending last Saturday of July:
Arbor Week
Daily Observances:
First Saturday of July:
International Cooperative Day
in the Philippines
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