MORE THAN 70% of smartphone users in the country last year are from the youth segment, driving the uptake of Internet browsing, social networking and short message service (SMS), data from communications technology and services provider Ericsson showed.
The Stockholm-based communications technology and services provider released its mobility report on Monday, citing the young market, ages 16-24 years old, as one of the key trends that drive information and communication technology growth in the Southeast Asia and Oceania.
Ericsson Philippines and Pacific Island President Elie Hanna said during a media briefing in Makati City: “Youth are active users of applications, especially messaging applications, and in the Philippines, Indonesia and Malaysia, nearly one-third of the population is aged 16-24.”
Relative to total population, the youth segment in the Philippines is at 31%.
The report showed that the Philippines’ youth segment is more active than adults (over 25 years old) in using their smartphones for various purposes, such as voice and SMS, Internet browsing, social networking and video streaming. The report also saw the youth’s increased consumption of instant messaging services in 2013, overtaking Internet browsing which led in 2012.
“These applications appeal to the youth market because they enable them to coordinate activities with different social groups, facilitate private chatting with friends and access social network platforms,” Mr. Hanna said.
Due to the increasing demand for mobile applications and data usage among the youth sector, Mr. Hanna said mobile data traffic will grow by more than 10 times between 2013 and 2019. This, he said, calls for “the need to create high performing networks to keep up with more complex user demands and support increasing mobile data consumption.” — C. V. Dela Paz
– See more at: http://www.bworldonline.com/preview/content_prev.php?section=Technology&title=Youth-driving-mobile-services-growth:-study&id=90494#sthash.PIkWBPeY.dpuf
July 2025
Nutrition Month
“Give us much more than P50 increase
for proper nutrition!”
Invoke Article 33 of the ILO Constitution
against the military junta in Myanmar
to carry out the 2021 ILO Commission of Inquiry recommendations
against serious violations of
Forced Labour and Freedom of Association protocols.
Accept National Unity Government (NUG)
of Myanmar. Reject Military!
#WearMask #WashHands #Distancing #TakePicturesVideosturesVideos
July
3 July – International Day of Cooperatives
3 July – International Plastic Bag Free Day
5 July – World Youth Skills Day
7 July – Global Forgiveness Day
11 July – World Population Day
17 July – World Day for International Justice
28 July – World Nature Conservation Day
30 July – World Day against Trafficking in Persons
Monthly Observances:
Schools Safety Month
Nutrition Month
National Disaster Consciousness Month
Weekly Observances:
Week 2: Cultural Communities Week
Micro, Small, and Medium Enterprise
Development Week
Week 3: National Science and
Technology Week
National Disability Prevention and
Rehabilitation Week
July 1-7:
National Culture Consciousness Week
July 13-19:
Philippines Business Week
Week ending last Saturday of July:
Arbor Week
Daily Observances:
First Saturday of July:
International Cooperative Day
in the Philippines
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