by Richmond Mercurio – The Philippine Star, 4 Jan 2022
MANILA, Philippines — The environmental sustainability feature on the GCash app has hit a new milestone, as more users are helping contribute in the fight against climate change.
Mobile wallet GCash said it has virtually planted one million trees through GForest.
The virtual trees are planted by GCash users via the GForest on the app, and GCash in turn plants the real trees on their behalf.
“With the impacts of climate change, GCash capitalizes on technology in contributing and raising awareness to environmental conservation and sustainability,” GCash president and CEO Martha Sazon said.
GForest was launched in 2019 and now has nine million users.
Users can earn green energy points by using the various cashless services of GCash, such as send money, pay bills, or bank transfer on the app.
GCash said these digital financial services also lessen their carbon footprint, in addition to planting trees.
GForest users can also collect green energy every time they walk if they enable GCash to access their health app or fitness tracker.
These green energy points can be used to plant virtual trees.
As of November 2021, GCash said more than 133 million digital and paperless transactions have been made in GCash to earn green energy points for GForest users.
It said this is in line with the company’s mission to support environmental sustainability by keeping individual carbon footprint low and helping fight climate change.
“We hope that through GForest, we are able to empower more Filipinos to help in protecting the environment,” Sazon said.
GCash said it is the only fintech company in the country to have a sustainability feature integrated within its app, and has been recognized by global sustainability organizations.
“The GForest program proves that marrying new technologies with creative sustainability solutions are something organizations can achieve,” GCash vice president for communications and public affairs officer Chito Maniago said.
Aside from GForest, GCash’s various digital products and services enable users to go cashless for various transactions, which helps keep their carbon footprint low and fight climate change.
March –
IT’S WOMEN’S MONTH!
“Respect and support women
every day of the year/s!”
Invoke Article 33 of the ILO Constitution
against the military junta in Myanmar
to carry out the recommendations of the 2021 ILO Commission of Inquiry
against serious violations of protocols of
Forced Labour and Freedom of Association.
Accept the National Unity Government (NUG)
of Myanmar. Reject Military!
#WearMask #WashHands
#Report Corruption #SearchPosts #TakePicturesVideos
Monthly Observances:
Women’s Role in History Month
Weekly Observances:
Week 1: Environmental Week;
Women’s Week
Week 3: Philippine Industry and “
Made-in-the-Philippines Products Week
Last Week: Protection and Gender-Fair Treatment
of the Girl Child Week
Daily Observances:
March 8: Women’s Rights and
International Peace Day;
National Women’s Day
March 4: Employee Appreciation Day
March 15: World Consumer Rights Day
March 18: Global Recycling Day
March 21: International Day for the Elimination
of Racial Discrimination
March 23: International Day for the Right to the Truth
Concerning Gross Human Rights Violations
and for the Dignity of Victims
March 25: International Day of Remembrance of the
Victims of Slavery and the Transatlantic Slave Trade
March 27: Earth Hour
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